Here is some of the qoutes from the audio book about Steve Jobs by Walter Isaacson:
Goal should be to build great products and lasting company, rather than just make profit.
Good user experience can only be given by controlling end to end user experience.
It is good to have some taste and class. Engage more with artists.
Always hire A players as A player will work with A players only. If you hire B player, then eventually you will be surrounded by C players.